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21 March 2006 @ 11:19 am
Children's painkillers  
Lately, I've been seeing a lot of ads for Nurofen for Children and Children's Panadol.

For our overseas readers, since I don't know if you have these brands, Nurofen is an Ibuprofen based painkiller and Panadol is Paracetemol. I can only assume the same general ingredients are in the children's versions.

Anyway, the Panadol ad I find particularly disturbing, because it offers the breakthrough news that it can be given to children as young as one month old.

One. Month. Old.

Here in the real world, we call that a baby.

Can someone explain to me two things?

1. How the hell can you tell if a baby is in need of a painkiller?

2. Why would anyone think it a good idea to medicate a baby without consulting a pediatrician first, even with something as innocuous-seeming as Panadol?
Current Music: Powderfinger - Hindley Street
Stephen Silkparadigmshifty on March 21st, 2006 12:51 am (UTC)
Who would think it a good idea? The manufacturers and advertisers of Panadol et al, that's who. It's a great idea for them.

Whether it's a good idea for the baby isn't really relevant as far as their concerned.
Jacobyak_boy on March 21st, 2006 12:57 am (UTC)
It's interesting to note that the Panadol slogan, which is also used for Children's Panadol, is "It's My Choice". Which one could construe as "Nobody's going to tell me what to do". Which might include doctors.
Tombletomble on March 21st, 2006 01:00 am (UTC)
I suspect that part of what they are proposing is that it's so very safe, even a one month old can take it.

But hell, how DO you tell if your baby needs it? What if someone decides that because their baby won't stop crying, it needs a few painkillers? Yeesh!
Jacobyak_boy on March 21st, 2006 01:03 am (UTC)
Even if you can determine that a baby is in pain, that surely needs to be looked at by a pediatrician, rather than just relieving the symptoms.
Talutha: murdock by teh_stephbonesinger on March 21st, 2006 01:22 am (UTC)
Childrens panadol is used most often for fevers and teething.
One month old might be a squeensy bit too young to be administering paracetamol for a fever though.
Jacobyak_boy on March 21st, 2006 01:24 am (UTC)
Well, that's part of what I was saying. If a baby that young has a fever, surely you're taking it straight to a professional.
Taluthabonesinger on March 21st, 2006 02:19 am (UTC)
It depends on how high the fever is. When I was a baby, my temperature went up and down for no real reason for the first five months or so, according to my parents. If it's a low level fever, try to bring it down. If it persists, then you see a doctor.
Jessjess2903 on March 21st, 2006 11:47 am (UTC)
It's not tablets is it? I have no idea, I've never seen the children's form. Regardless of how old they are, that sort of stuff is dangerous. I guess other than crying, you could just tell if ur baby was sick, looking pale etc But I think it would be better to take it to the doctor first definitely
Jacobyak_boy on March 21st, 2006 01:51 pm (UTC)
It's a liquid.