Jacob (yak_boy) wrote,

  • Music:

Children's painkillers

Lately, I've been seeing a lot of ads for Nurofen for Children and Children's Panadol.

For our overseas readers, since I don't know if you have these brands, Nurofen is an Ibuprofen based painkiller and Panadol is Paracetemol. I can only assume the same general ingredients are in the children's versions.

Anyway, the Panadol ad I find particularly disturbing, because it offers the breakthrough news that it can be given to children as young as one month old.

One. Month. Old.

Here in the real world, we call that a baby.

Can someone explain to me two things?

1. How the hell can you tell if a baby is in need of a painkiller?

2. Why would anyone think it a good idea to medicate a baby without consulting a pediatrician first, even with something as innocuous-seeming as Panadol?
Tags: rant, television
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